In 1982, DJ Afrika Bambaataa went into the studio with music producer Arthur Baker and his then-new 808 machine to record the hit song “Planet Rock.”īaker and Bambaataa embraced the 808’s obviously synthesized booming kick drums and sizzling hi-hats, effectively kicking off a music production revolution, and directly giving birth to new genres including techno, house, and electro. The 808 produces an electronic, not-at-all-realistic idea of drums.
But the 808 made “drum” sounds in the same way that red Skittles taste like strawberry.
$1,195: price of the 808 in 1980 ($3,549.99 in 2017 dollars)Ĥ,150,000: global sales of Kanye West’s 2007 album 808s & Heartbreakīefore the 808 came along, hip-hop records were recorded using real drums, either live or sampled. But in those three short years, the two-foot-long drumbox set the course for the next three decades of music history.ġ2,000: total number of TR-808s ever produced, between ‘80–’83 When the Japanese manufacturer Roland released the 808 in 1980, it was one of the world’s first programmable drum machines. If you’ve ever listened to popular music in the past 30 years-hip-hop, rap, R&B, rock, techno, bubblegum pop, just about anything-you’ve heard the sound of the TR-808 Rhythm Composer.
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